Establish the baseline
We agree on the priority offer, markets, pages, questions and available sources. We retain the starting state and observation protocol.
Deliverable
Approved scope + inventory + dated baseline.
THE SERVIGEO METHODOLOGY
Every recommendation should be explainable and verifiable.
We work in cycles with a defined scope. Every decision connects a buyer need with website evidence, an action and a subsequent check.
Diagnose and prioritize
We identify barriers and gaps. We separate facts, hypotheses and items requiring validation, and order actions by relevance and dependencies.
Deliverable
Evidence-backed findings + plan + acceptance criteria.
Improve and document
We prepare the agreed changes, validate business facts and record what was published, where, when and by whom.
Deliverable
Approved deliverables + change and verification log.
Observe again
We check implementation and repeat the agreed samples. We identify variations, comparison limits and next steps.
Deliverable
Documented comparison + decisions for the next cycle.
Four distinct signals. Four distinct questions.
The report maintains this separation so a technical improvement is not presented as a sale, or a citation as a visit.
Access and crawling
Can the content be accessed, and is there evidence of crawler visits?
- Evidence
- HTTP responses and public rules for accessibility; verified logs for actual activity when included in scope.
- How to interpret it
- Allowing access does not establish actual crawling, indexing or appearance in answers.
Mentions and citations
Does the answer mention the brand or link to a source on the website?
- Evidence
- Retained answer, exact question, platform, context, date and cited URL when available.
- How to interpret it
- A mention does not require a link. A citation does not establish a click or a favorable recommendation.
Identifiable visits
Does the available analytics record visits from an AI source?
- Evidence
- Source or referrer, landing page and period in authorized analytics data.
- How to interpret it
- The referrer may be missing. We do not assign all direct traffic to AI platforms.
Commercial enquiries
Did relevant contacts arrive, and which origins can be supported?
- Evidence
- Form, email or CRM records and an agreed definition of a qualified enquiry.
- How to interpret it
- Attribution depends on available data; timing alone does not establish causation.
Percentages that retain their context.
Brand mentions in the sample
Valid answers mentioning the brand / total valid answers observed.
Each answer is counted once. Results are presented by platform and question set.
Domain citations in the sample
Valid answers with at least one link to the domain / total valid answers observed.
URLs are recorded. The presence of a link alone does not describe its context.
Plan completion
Completed and verified actions / total actions committed to for the cycle.
Technical or editorial delivery is reported separately from external outcomes.
How we retain useful evidence.
- Identifier and date
- URL or exact question
- Market, language and platform, where applicable
- Original result or verifiable reference
- Finding and level of certainty
- Action, owner and status
- Verification criterion and result
If the question, platform, search mode or available conditions change, we record the change and assess whether the comparison remains valid. Illustrative screenshots are labeled and are not presented as client results.
Download CSV templateSEO foundations remain part of the work.
For Google Search's AI features, Google retains the foundations of SEO: access, useful content and structured data consistent with visible information. It does not require AI files or special markup to appear. Meeting these conditions does not guarantee inclusion.
Google Search Central: AI features and your website ↗Google Search Central: helpful, reliable content ↗
These sources support specific statements; they do not imply a partnership with SERVIGEO.
SERVIGEO / Your next step
A conversation. A clear next step.
Tell us about your business. Let’s define where to begin.