Who it is for
- Businesses that need to set priorities before commissioning or expanding a GEO program.
- Websites that have grown without a coherent structure for services, products or markets.
- Teams that need to distinguish technical issues from content gaps.
01 / What you receive
Scope inventory
Included pages, markets, languages and questions, alongside the comparison sample, available access and checks that require additional information.
Technical and editorial review
Public access, available content, headings, internal links, directives and relevant structured data. Evidence is recorded for each observation.
Question and gap map
Connections between buyer needs, existing pages and answers that are missing or need supporting evidence.
Alternative comparison
An agreed sample of 2–5 alternatives with selection criteria, comparison fields, URLs, dates, evidence and non-comparable items.
Prioritized plan
Actions ordered by commercial impact, effort and dependencies, with a proposed owner, decision required and acceptance criterion.
02 / How we verify delivery
- Every finding identifies its URL or source, review date and observable issue.
- Recommendations specify the action, its rationale and how completion will be checked.
- The report distinguishes verified findings, inferences and items awaiting access or validation.
- The delivery covers the agreed pages and questions; any exclusion is recorded.
- The alternative sample preserves its sources, dates, selection criteria and non-comparable items.
- Each priority states impact, effort, dependency, owner and completion condition; any AI sampling is manual and bounded.
03 / What we need from you
- Website URL, priority services and markets served.
- Common sales questions and alternatives your customers consider.
- Public documentation supporting the offer and a contact who can validate business facts.
- Target markets and languages, a question sample and 2–5 alternatives to compare.
- Where the scope requires it: read-only tool access or exports, shared through an agreed channel.
How we work together
Agree on the scope
We define pages, objectives and available sources before the review.
Validate findings
We validate commercial findings with you and technical findings with your website administrator.
Deliver the plan
We review the plan and identify the next decisions and responsibilities.
Service scope
The audit reviews the agreed scope. Implementation, log analysis and AI answer sampling are included only when specified in the proposal. AI sampling is manual and does not mean automatic monitoring of every platform. The formal proposal confirms cost, schedule and acceptance; a technical score does not establish visibility or recommendations.
04 / Frequently asked questions
Can I start with the free audit?
Yes. It is useful for an initial review of one page. A professional audit adds business context, a review of the agreed set of pages and a validated work plan.
Do you need administrator access?
A public review can begin with the URL. If internal information is needed, we agree on the minimum necessary access or an export. Do not send passwords through the contact form.